Creating investor experiences
The right brand experience can either make or break your business. According to Forbes Magazine, if you are not investing in your brand, you’re unknowingly depriving your business of its highest potential.
But what does this mean? What does ’the right brand experience’ actually look like? And what do you need to do to ‘invest in your brand’?
We conduct a full analysis of your audiences, competitors, sectors and market trends, giving valuable insight into the challenges and opportunities for your brand.
A workshop with your teams defines the vision, mission and values that underpin your corporate brand purpose, from which we develop your compelling brand narrative.
We identify the right criteria for the new name, run naming workshops, engineer the candidate names and conduct initial name screening. We also work with your legal teams to ensure your new name is protected and registered.
We lead extensive creative exploration for the new visual identity, sharing conceptual routes for the brandmark, fonts, colours, imagery and how all these elements work seamlessly across all your channels.
We produce pragmatic brand guidelines and essential brand assets to ensure effective implementation and management. We can also be on hand for further design support on a retainer basis tailored to your needs.
We are all investors.
Christopher Onderstall | Director & Partner | Creative Studio
James Shirley | Creative Director | Creative Studio